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What wellness travel looks like in 2026: from hitting the mainstream to going wild

Wellness travel in 2026 has well and truly evolved from an add-on for the fitness fanatics or Pilates pros who can’t skip a day’s workout on holiday, to a foundational element of everything from hotel design to dining; in-room rituals to luxury cruising.  

Yes, highly targeted treatments and performance-enhancing programs hold their appeal, but the biggest shift in wellness this year comes from travellers’ yearning for a return to the simplest luxuries: peace, quiet, connection with loved ones and with nature (and 2026, thus far, certainly demands the time-out). Here are the top wellness trends and experiences to try this year. 

Wellness travel is booming  

Tibetan singing bowl meditation at Six Senses Seoul
Tibetan singing bowl meditation at Six Senses Seoul. (Credit: John Athimaritis)

The Global Wellness Institute valued the international wellness industry as a whole at US$6.8 trillion in 2024, with wellness tourism accounting for US$894 billion (up from US$830 billion the year prior). The booming interest in longevity is showing real – well, longevity, and helping to drive this boom, with luxury travel advisor network Virtuoso’s 2026 Luxe Report citing client requests for a broad range of more restorative breaks ranging from Ayurvedic programs in India, to yoga-and-surf escapes in Costa Rica and retreats in the Canadian Rockies “where silence, itself, is part of the healing."

This keenness to incorporate elements of longevity into our travels in a meaningful, enjoyable way (rather than a box to tick, or a useful but necessary obligation) informs many of the trends in wellness travel in 2026. “Mental health and longevity are just as important as physical fitness, and many view these trips as investments in a healthier future," the report states.   

Slow travel turns FOMO into slow-mo 

Sterrekopje farm house
Ancient wisdom meets regenerative living at Sterrekopje. (Credit: Daniela Zondagh)

FOMO may still be getting travellers onto the plane, said CEO Matthew Upchurch at the ILTM summit in Cannes last December, but slow-mo is increasingly defining the travel experience: think fewer safari camps but longer stays at each, allowing for a total, more mindful immersion. An added bonus? Wilderness escapes also tap into the trend away from screens as recognition of their potentially damaging effects continues to grow; with families particularly keen on disconnecting to reconnect while on holiday. 

In a diametric swing away from data-driven wellness, we’re seeing a growing appetite for low-tech, time-worn techniques aimed at nurturing body and soul. Skyscanner coined the term ‘reset-jetters’, quoting travel psychologist Lee Chambers: “With wellness so often framed as more activities to do or things to consume, it’s no surprise to see a trend focusing on resetting and energy management."  

At Sterrekopje healing farm in the fertile valley of South Africa’s Franschhoek Valley, guests are encouraged to ground themselves and connect with others, enjoying wellness rituals (from tribal sound baths to reflexology) in the stunningly beautiful, cocooning environs including a bath house, Mongolian yurt, apothecary and creative atelier.  

eriro
eriro offers an intimate boutique escape in Austria’s Ehrwald. (Credit: Alex Moling)

Eriro is an intimate wood-hewn hideaway nestled at 1,550 metres altitude in the Austrian Alps. Barefoot, pine-scented forest hikes give way to soothing sessions in the cave-like meditation pool; a zero-waste menu delves into the forest’s bounty.  

Meanwhile, from traditional bathing practices (think Bhutanese menchu hot stone baths, where heated river stones are added to a medicinal soak with local herbs, releasing beneficial minerals) to quietly sociable bath house experiences (like the Roman-inspired Eynsham Baths at Estelle Manor in the UK’s Cotswolds), new generations are discovering the benefits of gentle commune in the calming waters.   

Skip the gym: wild wellness is king (of the jungle)  

Song Saa
Song Saa has curated wellbeing programs. (Credit: Elise Hassey)

Wellness travel in 2026 is evolving outside the confines of the hotel gym or spa. Song Saa Private Island in Cambodia has transformed its Koh Bong island into a wild wellbeing sanctuary aimed at reconnecting guests with nature; expect jungle-sourced treatments targeting everything from burnout to digital dependency.  

Bisate, Rwanda
Bisate is widely regarded as the most luxurious base in Africa. (Credit: Supplied/Bisate)

Wilderness Chief Operations Officer, Alexandra Margull says: “There’s certainly a global movement towards achieving balance, mindfulness, mental and physical health, with many people seeking to do this in their everyday lives but even more so when they travel." The locations of Wilderness camps across Africa “naturally provide the perfect environment for a holistic approach" to wellness; Mombo’s Okavango Delta, and Bisate in Rwanda recently launched wellness centres featuring gyms, spa treatments, ice baths, relaxation cocoons – and, at Mombo, a ‘remedy’ bar highlighting traditional, local healing remedies.  

Cap Karoso
Cap Karoso redefines beachfront hospitality. (Credit: Supplied/Cap Karoso)

Those seeking a spiritual take on wild wellness can embark on a shamanic healing journey at Cap Karoso, nestled into the bewitching Indonesian idyll of Sumba. Prospective guests must apply for the highly personalised, week-long program – inspired by co-founder Evguenia Ivara’s own experience in recovering from an accident – aimed at bridging ‘the gap between physical and spiritual lives.’  

Deplar Farm
Deplar Farm sits on Iceland’s remote Troll Peninsula. (Credit: Supplied/Deplar Farm)

The health benefits of wild swimming (including boosted immunity and circulation) await in Norway’s shockingly cold waters; at Hotel Union Oye, which oozes fairytale Nordic charm, sink further into a wholesome reverie post-swim with a floating fjord sauna session. Or head to Iceland’s Troll Peninsula, where Eleven Deplar Farm boasts 5000 square feet of wild wellness facilities immerse you in this extraordinary landscape, including geothermic pools designed for maximal Northern Lights viewing. 

Holidays, unplugged 

Speaking of disconnecting, Australia’s recently introduced social media restrictions for teens may not have been universally welcomed (or uniformly applied), but they certainly herald a growing recognition that being held hostage to social media and screens may not be in anyone’s best interests. Virtuoso reports that not only are parents and grandparents “encouraging younger (not-always-willing) participants to step away from social media and reconnect with the natural world," – at ILTM Cannes, Upchurch said even some teenagers were requesting holidays that made it easier to unplug and spend quality time with their family. Who’d have thunk it?  

Hotels tap into longevity  

Roki Collection Queenstown
Each suite at ROKI Collection offers curated luxury amenities. (Credit: ROKI Collection Queenstown)

Meanwhile, Novotel is committing to a four-pillared approach to embedding and ‘democratising’ longevity – no longer the preserve of luxury resorts – including increasing plant-based menu options and new beds. Luxury hotels are also evolving their approach; at ROKI Collection in Queenstown, in-room sleep rituals complement longer-than-average spa treatments for deep relaxation, and guests can chopper to a private mountain spot for outdoor yoga in the sparkling air.  

Canyon Ranch floating pool
Floating meditation pools at Canyon Ranch. (Credit: Tucson Property Images)

Those seeking the pointy end in their approach – diagnostics, deliverables and targeted individual programmes – may be interested in Arizona’s storied Canyon Ranch, which proffers a US$20,000, four-day ‘Longevity8’ program featuring 18 one-on-ones with doctors, dietitians and performance scientists, and over 15 diagnostic tests (think EKGs, body composition and bone density).  

For a gentler approach, Philippe Starck-designed Lily of the Valley’s St Tropez-adjacent location hints at the French balance of detox and decadence; with a longevity program encompassing fitness evaluation and coaching, cryotherapy, skin programs, and personalised nutrition plans (the Mediterranean-leaning food is light yet indulgent, and there’s an extensive wine menu, because: balance).   

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Self-care as wellness 

Four Seasons Seoul
Self-care enthusiasts are in for a treat at Four Seasons Seoul. (Credit: Supplied/Four Seasons Seoul)

Skyscanner’s most recent travel trends report found that beauty has entered the chat, too. Thirty-six per cent of those surveyed said they performed beauty rituals when travelling because they saw it as part of self-care – and 27 per cent said they wanted to experience local beauty culture.

There are few places better to lean into this than South Korea, where K-beauty devotees can get their fix at the likes of Olive Young (think Mecca Cosmetica, but K-beauty-style). At the perfect landing pad for exploring this dynamic city, Four Seasons Seoul, revitalising eye patch masks are left on pillows, and the sprawling yet cocooning in-house spa offers traditional Korean wellness rituals including invigorating full-body scrubs (be prepared to ditch all semblance of clothing; trust me, it’s worth it).  

Sustainability and wellness travel in 2026  

This more holistic approach to wellness recognises a return to nature is only possible when nature is protected, with operators increasingly committing to regenerating and protecting their local environment – those like Six Senses really do excel at seamlessly tying together thoughtfully calibrated wellness programs for the so-inclined (think the women’s wellness program at Six Senses Kanuhura, Maldives, aimed at managing hormonal changes long after you return home; and the option to integrate tailored nutritional meal plans during your stay if you wish) with opportunities to learn about sea turtles and the importance of sea grass… before kicking back with a cocktail made with homemade herbal infusions and syrups. 

Can you think of a better reason to get onboard?

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Nikki Wallman
Nikki is a freelance writer constantly in search of moments that illuminate the bigger picture: those travel experiences that plug you in to the very best of the natural world, and the best of people; of what they can create and share with curious minds. She also really, really loves food and wine and beautiful design, and discovering how we can all contribute to a more sustainable and fulfilling way of travelling.
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5 things every hotel needs for a more restorative stay

    Kate Bettes Kate Bettes
    Wellbeing means different things to different travellers. Here’s how to pick a hotel that gets it right for you.

    The best wellness holidays aren’t necessarily spent wrapped in a spa robe. Sometimes they’re found around a dinner table in Cambodia, on a hiking trail in New Zealand or after finally beating jet lag on the other side of the world. The hotel you choose is what makes them happen.

    1. Easy access to good food

    meals from Novotel Bangkok Sukhumvit 20
    Taste delicious meals at Novotel Bangkok Sukhumvit 20.

    One of the quickest ways to derail healthy habits on holiday is to spend half of it working out where to eat instead of digging into the culture around you. Thankfully, Novotel has done much of the hard work already, with chefs building menus that lean into the flavours, ingredients and traditions of each destination.

    In Sihanoukville, Cambodia, Korkor soup – often dubbed ‘Cambodian ratatouille’ – sits alongside raw blue crab dressed with lime and chilli, best enjoyed with views across the Gulf of Thailand.

    In the lovingly chaotic city of Bangkok, the presence of food cranks up the sociability. At Novotel Bangkok Sukhumvit 20, you can settle in with mango sticky rice and stranger-turned-friends beside the pool at Sky on 20 rooftop bar, or bring them along to tackle river prawns and stir-fried crab with holy basil at the buzzing Crab Paradise Dinner Buffet.

    Then Novotel Dubai Al Barsha welcomes you with a laidback twist on the level of indulgence the Middle Eastern city is best known for up on Deck Se7en. Looking towards Burj Al Arab, the rooftop lounge has everything from Mediterranean-style dishes like seabass ceviche to Italian prosecco sundowners.

    At the other end of the scale, in the hills that surround the Novotel Bali Ubud Resort, calm comes from nature. At Siralada restaurant, Balinese traditions shape the menu while thunder rumbles over the surrounding jungle – proving the setting is as nourishing as the food itself.

    While at Novotel Nha Trang, chef Kieu Thi My Hanh and her team showcase Vietnam’s knack for balancing freshness, texture and fragrant herbs. Pho remains a favourite, while seafood salad with pomelo and mango brings those flavours together in one bright dish.

    It’s all an approach backed by partnerships with expert food creators such as Alfie Steiner, whose plant-forward recipes prove healthy food should never taste plain.

    2. Better sleep options

    Novotel Bali Ubud Resort room
    Sleep deeply with Novotel.

    There are few travel experiences more disappointing than arriving in a new country, determined to seize the day, only to fall asleep fully clothed by 3pm.

    For Australian travellers, jet lag is often an unavoidable part of the journey. That’s one reason Novotel runs sleep-focused initiatives that help guests adjust quickly without compromising on health. We’re talking partnerships with Sydney-based sleep specialist Olivia Arezzolo, known for her advice on everything from better sleep habits to beating jet lag, alongside features like pillow menus, in-room yoga content and tailored sleep guidance.

    The sooner you’re operating on local time, the sooner you can get back to more pressing matters – like deciding which spa treatment to book.

    3. More ways to move

    woman hiking around queenstown new zealand
    Stay at Novotel Queenstown Lakeside and explore local hiking trails. (Credit: GettyI mages/ naruedom)

    Every place in the world has its own way of getting you moving: whether that’s hiking up ice-bitten mountains before a sauna or gentle stretching by the pool before a facial. From fitness centres to spas, Novotel recognises that wellbeing rarely looks the same.

    At Novotel Queenstown Lakeside, activity is inescapable. Here, hiking trails, ski fields, bungee jumps, and white-water rafting have made the region famous. The hotel’s location on the shores of Lake Wakatipu means less time spent organising yourself and more time out there experiencing them. To top it all off, you can book a private hot tub for the evening before heading back into the wilderness tomorrow.

    Bali, of course, takes a softer approach. At Novotel Bali Ubud Resort or Novotel Bali Nusa Dua, movement is less about conquering a mountain and more about a dance class between the tropical gardens and lagoon pools. Afterwards, the spa takes over, with traditional treatments like a Lulur body scrub: a combination of rice, turmeric, sandalwood, ginger and jasmine that’ll soothe muscles already relaxed by the Balinese heat.

    4. Better connections

    Novotel Sharm El Sheikh
    Kids will love a stay at Novotel Sharm El Sheikh.

    One of the best things about travel is that it gives your family stories you’ll be telling for years. Novotel helps create them with activities that bring everyone together, whether that’s trying something new, learning a local skill, or simply spending more time together.

    Go for a distinctly Thai twist at Novotel Phuket Vintage Park, where many of the family activities draw on local culture. Kids can try everything from beginner Thai boxing and language lessons to umbrella painting and – a pastime beloved by children the world over – pool foam parties. Everyone is welcome to join in, whether that’s getting splashed, covered in paint, or simply watching their children discover a new side of Thailand during the dedicated Family & Kids Day.

    A different adventure awaits at Novotel Sharm El Sheikh. Kids could be perfectly content with discos, drawing classes and new holiday friends, but the Red Sea has other ideas. Sitting on the edge of Naama Bay, days here might involve snorkelling colourful reefs, taking a boat trip to Ras Mohammed National Park or heading into the desert by quad bike or camel for a Bedouin-style dinner beneath the stars.

    5. Location is everything

    Surin Beach, Choeng Thale, Thalang District, Phuket, Thaiföld
    Explore Phuket’s gorgeous beaches. (Credit: Bence Biczo)

    Everyone’s idea of wellness looks a little different. With more than 600 hotels across 65 countries, Novotel gives guests the freedom to choose the destination that suits them best. Whether that’s a beachside escape in Phuket, an alpine expedition in Queenstown or a city break in Bangkok, there’s a good chance a Novotel isn’t far away.

    All that’s left? Choosing your version of wellbeing.

    Discover stays to inspire your everyday at novotel.accor.com.