Virgin Trains has secured track access for 20 daily rail services between London and Paris, Brussels or Amsterdam, marking a key step towards ending Eurostar’s 31-year monopoly.
For the first time, Eurostar is set to face real competition for rail services between London and mainland Europe as Richard Branson’s Virgin Trains moves a step closer to operating across the Channel Tunnel – and subsequently bringing down train fares.
On 13 August 2026, the UK’s Office of Rail and Road (ORR) rail regulator announced the approval of a new track access agreement that will allow Virgin Trains to operate up to 20 daily return services between London and Paris, Brussels or Amsterdam from 1 October 2030 to 31 December 2040.
The agreement was made between HS1 Limited (trading as London St. Pancras Highspeed) and VTE OPCO Limited (Virgin Trains), and marks a significant step towards bringing competition to the market. Meaning? Travellers can expect rail fares for trains travelling through the Channel Tunnel to come down once Virgin Trains’ services are up and running.
There are, however, still several steps that need to happen before the new services can run. The agreement only covers the HS1 route in the UK, meaning Virgin still needs to be granted secure access to other rail networks in mainland Europe. Virgin will also need to secure rolling stock and safety approvals from the relevant authorities.
Virgin Trains’ plan to launch a Eurostar rail rival is one step closer to fruition. (Credit: Getty/BeyondImage)
Since opening in 1994, Eurostar – now controlled by French rail operator SNCF – has held a monopoly on high-speed rail services through the Channel Tunnel. The company currently runs around 30 services from London every day, and has faced criticism over its high prices.
Virgin Trains’ plan to run a rival rail service may very well shake up the longstanding operator’s activities. In a blog post last year, Branson said it was “time to end this 30-year monopoly and bring some Virgin magic to the cross-Channel route".
The London-Paris service will be the first of the Virgin Trains routes to launch, set to initially run six times a day from October 2030 before gradually increasing to 13 over the following year. The company’s London-Brussels and London-Amsterdam services will both run for the first time from 2031.
Martin Jones, ORR’s deputy director, access and international, said, “This is an important next step in bringing competition and growth to the market for international rail services, and we welcome the progress Virgin Trains and London St Pancras High Speed have made. While there is still more work to do, we are supporting Virgin and the wider industry to grow international services."
Want to see more stories from International Traveller in your Google search results?
Tick the box next to "International Traveller". That's it.
Eleanor Edström is International Traveller’s Associate Editor. El began her career writing for national magazines including Signature Luxury Travel & Style and Vacations & Travel, and has since developed a soft spot for wild landscapes, thoughtful design and the human stories that bring them to life. She holds an honours degree in English and philosophy from the University of Sydney, and has lived abroad in both Switzerland and France – ostensibly to sharpen her French, though the pastries made a strong supporting case. One day, she hopes to swim with humpback whales off the coast of Mo'orea.
Wellbeing means different things to different travellers. Here’s how to pick a hotel that gets it right for you.
The best wellness holidays aren’t necessarily spent wrapped in a spa robe. Sometimes they’re found around a dinner table in Cambodia, on a hiking trail in New Zealand or after finally beating jet lag on the other side of the world. The hotel you choose is what makes them happen.
1. Easy access to good food
Taste delicious meals at Novotel Bangkok Sukhumvit 20.
One of the quickest ways to derail healthy habits on holiday is to spend half of it working out where to eat instead of digging into the culture around you. Thankfully, Novotel has done much of the hard work already, with chefs building menus that lean into the flavours, ingredients and traditions of each destination.
In Sihanoukville, Cambodia, Korkor soup – often dubbed ‘Cambodian ratatouille’ – sits alongside raw blue crab dressed with lime and chilli, best enjoyed with views across the Gulf of Thailand.
In the lovingly chaotic city of Bangkok, the presence of food cranks up the sociability. At Novotel Bangkok Sukhumvit 20, you can settle in with mango sticky rice and stranger-turned-friends beside the pool at Sky on 20 rooftop bar, or bring them along to tackle river prawns and stir-fried crab with holy basil at the buzzing Crab Paradise Dinner Buffet.
Then Novotel Dubai Al Barsha welcomes you with a laidback twist on the level of indulgence the Middle Eastern city is best known for up on Deck Se7en. Looking towards Burj Al Arab, the rooftop lounge has everything from Mediterranean-style dishes like seabass ceviche to Italian prosecco sundowners.
At the other end of the scale, in the hills that surround the Novotel Bali Ubud Resort, calm comes from nature. At Siralada restaurant, Balinese traditions shape the menu while thunder rumbles over the surrounding jungle – proving the setting is as nourishing as the food itself.
While at Novotel Nha Trang, chef Kieu Thi My Hanh and her team showcase Vietnam’s knack for balancing freshness, texture and fragrant herbs. Pho remains a favourite, while seafood salad with pomelo and mango brings those flavours together in one bright dish.
It’s all an approach backed by partnerships with expert food creators such as Alfie Steiner, whose plant-forward recipes prove healthy food should never taste plain.
2. Better sleep options
Sleep deeply with Novotel.
There are few travel experiences more disappointing than arriving in a new country, determined to seize the day, only to fall asleep fully clothed by 3pm.
For Australian travellers, jet lag is often an unavoidable part of the journey. That’s one reason Novotel runs sleep-focused initiatives that help guests adjust quickly without compromising on health. We’re talking partnerships with Sydney-based sleep specialist Olivia Arezzolo, known for her advice on everything from better sleep habits to beating jet lag, alongside features like pillow menus, in-room yoga content and tailored sleep guidance.
The sooner you’re operating on local time, the sooner you can get back to more pressing matters – like deciding which spa treatment to book.
3. More ways to move
Stay at Novotel Queenstown Lakeside and explore local hiking trails. (Credit: GettyI mages/ naruedom)
Every place in the world has its own way of getting you moving: whether that’s hiking up ice-bitten mountains before a sauna or gentle stretching by the pool before a facial. From fitness centres to spas, Novotel recognises that wellbeing rarely looks the same.
At Novotel Queenstown Lakeside, activity is inescapable. Here, hiking trails, ski fields, bungee jumps, and white-water rafting have made the region famous. The hotel’s location on the shores of Lake Wakatipu means less time spent organising yourself and more time out there experiencing them. To top it all off, you can book a private hot tub for the evening before heading back into the wilderness tomorrow.
Bali, of course, takes a softer approach. At Novotel Bali Ubud Resort or Novotel Bali Nusa Dua, movement is less about conquering a mountain and more about a dance class between the tropical gardens and lagoon pools. Afterwards, the spa takes over, with traditional treatments like a Lulur body scrub: a combination of rice, turmeric, sandalwood, ginger and jasmine that’ll soothe muscles already relaxed by the Balinese heat.
4. Better connections
Kids will love a stay at Novotel Sharm El Sheikh.
One of the best things about travel is that it gives your family stories you’ll be telling for years. Novotel helps create them with activities that bring everyone together, whether that’s trying something new, learning a local skill, or simply spending more time together.
Go for a distinctly Thai twist at Novotel Phuket Vintage Park, where many of the family activities draw on local culture. Kids can try everything from beginner Thai boxing and language lessons to umbrella painting and – a pastime beloved by children the world over – pool foam parties. Everyone is welcome to join in, whether that’s getting splashed, covered in paint, or simply watching their children discover a new side of Thailand during the dedicated Family & Kids Day.
A different adventure awaits at Novotel Sharm El Sheikh. Kids could be perfectly content with discos, drawing classes and new holiday friends, but the Red Sea has other ideas. Sitting on the edge of Naama Bay, days here might involve snorkelling colourful reefs, taking a boat trip to Ras Mohammed National Park or heading into the desert by quad bike or camel for a Bedouin-style dinner beneath the stars.
Everyone’s idea of wellness looks a little different. With more than 600 hotels across 65 countries, Novotel gives guests the freedom to choose the destination that suits them best. Whether that’s a beachside escape in Phuket, an alpine expedition in Queenstown or a city break in Bangkok, there’s a good chance a Novotel isn’t far away.
All that’s left? Choosing your version of wellbeing.
