Almira Armstrong’s dream locations and packing hacks

Almira Armstrong’s luxury lifestyle brand, Lumira, is infused with the spirit of travel. Here, she talks dream locations and packing hacks. 

What is your first memory of travelling?

Travel for me has always been about family, I remember being five and travelling to Europe with my mother to visit family. I spent my time playing with cousins, which I loved! Back then it was less about where we were and more about who I was with.


What do you love most about travel?

The opportunities to experience something new – new cultures, new cities, meeting new people. Every day is so exciting.


Where are you going next?

I’m sailing around the Whitsundays in September and then back to New York in November.


Do you travel light or pack for every occasion?

When I was younger I used to think that I needed to take a different outfit for each day, so my suitcase was always very full! However, now with so much to explore I pack light, as I know I can always pick up something unique on my travels.


Cities or beaches?

Beaches! I travel to major cities around the world a lot for work, so when it comes time to have a holiday, I choose the beach as I know it’s time to relax and enjoy my time with the kids.


What’s your dream location?

Amalfi Coast, Italy. My favourite place to stay is Il San Pietro di Positano. It truly feels like you are on holiday when you’re there.


Your favourite souvenir?

I’m not one for collecting souvenirs as such but I take a lot of photos! I love to print out my favourites when I get home so I have physical memories of the time in each city.


What’s always in your carry-on?

I can’t travel without my laptop, iPhone, Lumira Perfume Oil, Sodashi Calming Rose Mist and Laura Mercier Infusion de Rose Nourishing Lip Balm.


Homestay (Airbnb), hotel or hostel – where’s your favourite?

If I travel alone, hotel suits best. However this last trip we did in Europe with the kids, I found homestay was perfect for us as we could stay in the apartment with the kids if they were feeling unsettled and enjoy nights at home where we cooked as a family rather than having to dine out all of the time.


Do you have a favourite restaurant?

BondSt Sushi in New York. I always book this place when I travel there. They have the best Red Snapper Tacos and their Banana Milk Chocolate Dim Sum is delicious!


Your ultimate travel hack?

Use zipped compartment bags to organise your clothing and loose items so you can easily unpack from suitcase to closet and bathroom, making more time for exploring where you are.


Any tips to surviving long haul?

The long haul is part of travel – it takes time to get to the other side of the world so a positive attitude is always
a good start! And having earplugs and lots of water for the flight.

Buy This Issue

This article appeared in issue 30

Our annual "100" issue (Sep/Oct/Nov 2017) features: 

  • 100 Awesome places to see before you turn 100
  • Spain's ancient Camino de Santiago
  • Galapagos Islands by boat
  • The Northern Lights from the Scandinavian Arctic
  • Morocco's Blue City
PLUS we spend 48 hours in Abu Dhabi, find luxury in NZ's Bay of Islands, take a peek at UK's unique Lake District, and much more!